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Mercedes-Benz A-Class
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Mercedes-Benz A-Class
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On Sunday, June 9, 2013
Mercedes-Benz A-Class
It might be Mercedes' entry level model in India, but spending a week behind the wheel of this fantastic new machine tells you there is nothing entry level about the new A-Class at all!
It’s been a long day at the shoot. Almost 7:30 in the evening and its still quite bright thanks to the long days in peak summer. As I sip my ‘cutting chai’ at a ramshackled tea stall on the highway, I see my parked ride gleaming through the last rays of the setting sun. It looks simply gorgeous and even though it’s a little compact my normal Mercedes-Benz standards, there are hordes of people ogling at it. The subject of the discussion here is the all new A-Class, which after a lot of anticipation has finally arrived on Indian shores and is pretty much one of the most significant launches for Mercedes-Benz India. Why you ask? For more than one reason actually. Besides the fact that the car must muster good sales numbers, this is actually uncharted territory for the world’s oldest car maker.
I say this because not only does this baby Benz need to appeal to a hatchback buyer, it must also appeal to a potential Benz buyer who until now has only seen the big and dare I say ‘mature’ side of Mercedes-Benz. The A-Class represents the younger face of the Stuttgart based manufacturer and hence is targeted towards a much younger and not to mention well-heeled customer base. Now most of our readers must have already seen how sensational the car looks from our previous international first drive reports, but then the A-Class will need to be more than just a pretty car if it intends to make a mark here. So does it make the cut? Let’s find out...
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